Sunday, April 10, 2011
Lessons Learned from the Wedding Industry
Here at M Communications we pay attention to marketing and there are definite marketing lessons learned from the monopoly that is the wedding industry. The wedding industry is one example of several businesses that drive revenue with deadlines. For example, you need to order XYZ dress, by XX/XX/XXXX in order to have it for your wedding. Also, another line a thought is that every business element that is "expected" at weddings: flowers, cake, etc. Have you ever been to a wedding without flowers? I have not. Anyway - here is my entrepreneurial line of thinking and that is not to act like a crazy bride, but maybe align your business along this thought process and generate more business as a result. Let me know how it goes.