Here are a couple of must-do's that we practice at M Communications on a daily/weekly basis.
1. Do one form of business development every day. This can be following up on leads, sending out proposals or playing on social media. Caution on the social media front -posting you are scrambling eggs is not a business development strategy.
2. Attend and event and network. Networking = new business. You are not going to be an effective business owner if you are staying at home and hiding behind your computer. Even though it is quite tempting when it is storming outside.
3. Have fun. Why take business too seriously?
Monday, March 28, 2011
Saturday, March 26, 2011
Why You Should Blog
More often than not I hear people whining about not wanted to blog for their company and I usually tell them to hire someone if you do not have time to do it. Below are two really good reasons why you should be blogging.
1. You will increase traffic to your website and you will move up in the rankings on the search engines as a result. This is pretty cool especially if you do not want to pay for expensive SEO.
2. A blog is a great way to build a following and launch a product/service. Popular blogs tend to gain attention and you will find that people will start subscribing to your blog and posting comments. You will have to watch out for the lamos who self-promote their own product/service, but the beauty of being the creator is that you can delete unwanted comments.
Questions? Send an email to: michele@mcommunicationsinc.com
1. You will increase traffic to your website and you will move up in the rankings on the search engines as a result. This is pretty cool especially if you do not want to pay for expensive SEO.
2. A blog is a great way to build a following and launch a product/service. Popular blogs tend to gain attention and you will find that people will start subscribing to your blog and posting comments. You will have to watch out for the lamos who self-promote their own product/service, but the beauty of being the creator is that you can delete unwanted comments.
Questions? Send an email to: michele@mcommunicationsinc.com
Friday, March 25, 2011
Let Sleeping Dogs Sleep?
Ok - this is way to cute not to share ... no idea where she is now. Hopefully not sleeping on my bed.
Thursday, March 24, 2011
Get Fit Not Fat On Vacation
Well, since I ate about a gallon of guacamole on my last vacation from M Communications, I thought I would share a couple of tips from La Femme Mobile Gym on what you should be doing to be healthy on vacation.
1. If you're on a cruise limit your eating to 3 main meals and 2 small snacks a day. This will keep your food cravings under control.
2. Drink more water and less alcohol. Drink 8 oz. of water for every alcoholic drink
you have! This will help you re-hydrate and consume less calories while your
having your vacation spirits!
3. Try new, but eat healthy. Always eat a healthy salad or a plate of green veggies before you eat your main meal. New food can sometimes cause tummy
irritation, which healthy veggies will balance out!
4. Walk at least 5,000 steps per day. Don't sit around! While on vacation, walk as much as possible to burn calories and enjoy the sites.
5. Schedule a physical activity. Whether you travel to the sun or snow always schedule a calorie burning activity! This will guarantee you to exercise and have fun at the same time!
1. If you're on a cruise limit your eating to 3 main meals and 2 small snacks a day. This will keep your food cravings under control.
2. Drink more water and less alcohol. Drink 8 oz. of water for every alcoholic drink
you have! This will help you re-hydrate and consume less calories while your
having your vacation spirits!
3. Try new, but eat healthy. Always eat a healthy salad or a plate of green veggies before you eat your main meal. New food can sometimes cause tummy
irritation, which healthy veggies will balance out!
4. Walk at least 5,000 steps per day. Don't sit around! While on vacation, walk as much as possible to burn calories and enjoy the sites.
5. Schedule a physical activity. Whether you travel to the sun or snow always schedule a calorie burning activity! This will guarantee you to exercise and have fun at the same time!
Wednesday, March 23, 2011
Dear Day Care ...
This post is for all of the parents out there who fork out a good chunk of change for day care on a weekly basis. Here is a short letter I would like to write, but probably will not because I have other things to write about that have to do with M Communications and business.
Dear Day Care:
I wholeheartedly appreciate the fabulous education you are giving my son. His vocabulary has increased quite extensively and I have been wondering for quite awhile now why his requests during meals have been a bit strange and I need to address the following.
1. Goldfish. Goldfish are crackers and are not a "meal", but a snack food. Please stop confusing the children - I am sure other parents are experiencing similar requests during dinner/all other mealtimes.
2. Marshmallows. Is this a good snack? I think not. During snack time, could you maybe switch it up and consider the possibility of fruits or vegetables? Just a thought.
3. Cupcakes and frosting. This is absolutely the worst thing to teach children to make during cooking class. Not only are you abandoning the whole "healthy" aspect again, most children insist on eating what they made a school when they get home - usually for dinner. The special thing about cupcakes is that most of it gets on the floor. The ants in my neighborhood had a field day. Please consider something else to teach.
Sincerely,
A concerned Parent
Dear Day Care:
I wholeheartedly appreciate the fabulous education you are giving my son. His vocabulary has increased quite extensively and I have been wondering for quite awhile now why his requests during meals have been a bit strange and I need to address the following.
1. Goldfish. Goldfish are crackers and are not a "meal", but a snack food. Please stop confusing the children - I am sure other parents are experiencing similar requests during dinner/all other mealtimes.
2. Marshmallows. Is this a good snack? I think not. During snack time, could you maybe switch it up and consider the possibility of fruits or vegetables? Just a thought.
3. Cupcakes and frosting. This is absolutely the worst thing to teach children to make during cooking class. Not only are you abandoning the whole "healthy" aspect again, most children insist on eating what they made a school when they get home - usually for dinner. The special thing about cupcakes is that most of it gets on the floor. The ants in my neighborhood had a field day. Please consider something else to teach.
Sincerely,
A concerned Parent
Tuesday, March 22, 2011
How Sassy Sells Yourself
Every time I send out the M-Dash, the marketing and public relations newsletter for M Communications -the feedback is always positive and completely entertaining. I wanted to share today on how to do a electronic newsletter the right way and create a buzz, as well as a following.
1. Don't be a salesperson. The worst thing you can do is send out a newsletter that is full of sales, specials and my favorite "for today only you can get this 5K program for 25$ ..." um, no. If you are sending out something that is sales only you are going to lose the people you have networked with, unless your audience is extremely targeted and buys your product on a consistent basis. For example, I open every White House Black Market newsletter - I am a huge fan and buy their clothing often.
2. Creative content. In general, keep your newsletter informative - give out free information about your industry. People will read your newsletter weekly for this and you will develop customers when a need comes up. Let your personality show here too. For example, I use my humor and wicked sarcasm ... marketing & public relations is not the most exciting thing in the world. (Well, who am I kidding ... for me it is.)
3. Track results. Use a service like Constant Contact that will track results. Obviously, you are going to want to track what is working for you in the sense of how much time you spend on your newsletter and business generated as a result. Constant contact will track opens per newsletter, forwards and clicks thrus to other websites you are trying to drive traffic to.
1. Don't be a salesperson. The worst thing you can do is send out a newsletter that is full of sales, specials and my favorite "for today only you can get this 5K program for 25$ ..." um, no. If you are sending out something that is sales only you are going to lose the people you have networked with, unless your audience is extremely targeted and buys your product on a consistent basis. For example, I open every White House Black Market newsletter - I am a huge fan and buy their clothing often.
2. Creative content. In general, keep your newsletter informative - give out free information about your industry. People will read your newsletter weekly for this and you will develop customers when a need comes up. Let your personality show here too. For example, I use my humor and wicked sarcasm ... marketing & public relations is not the most exciting thing in the world. (Well, who am I kidding ... for me it is.)
3. Track results. Use a service like Constant Contact that will track results. Obviously, you are going to want to track what is working for you in the sense of how much time you spend on your newsletter and business generated as a result. Constant contact will track opens per newsletter, forwards and clicks thrus to other websites you are trying to drive traffic to.
Monday, March 21, 2011
Why You Should Tell People What You Need
Dealing with tech issues is never fun (see lack of blogging) and although I have made a lot of new friends at the local Starbucks, who have my Zen green tea order memorized, I am missing the days of rolling out of my bed in my pajamas (when I do not have meetings for M Communications of course) and starting work. Anyway, after several days of zero Internet being down the field tech is the only one who seems to know what he is doing, figured out my phone service is connected to someone else’s. This other person happened to order a service that cancelled mine. Now still in the middle of IT problem land, this very nice technician gave me his log on info so I could do some very much needed catch up Sunday night? My point? Never be afraid to ask for what you want business-wise or explain if you are having a problem. People surprisingly able to stand up and help out when you least expect it.
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